Sample of client testimonial letters:
Unica corporation:
Mr. Steven Jeffes
Dear Steve:
Some time has transpired since your visit to Unica in December, but we wanted to express our appreciation for the assistance that you provided. Many members of our management team have expressed a high degree of satisfaction for your insights regarding marketing automation trends, Unica’s business strategy, and partnering opportunities.
During the past few months, we have been able to leverage the results of your engagement to better position Unica within the marketplace with both systems integrators and potential customers. We have also incorporated some of your perspectives into our product planning efforts and partnering program.
Finally, we appreciate of your leadership and efforts in working with Mike Brooks, our Director of Business Development, to rapidly improve the visibility of Unica among your CRM executives and clients. By continuing our success in collaborating on accounts we are confident that the efforts of the last few months will lead to a highly successful relationship between our corporations.
Very truly yours,
Kevin Keane
Vice President of Business Development
Readers Digest:
John H. Herzog
Associate Director -- IT Customer Initiaives
RE: Consulting Support – Campaign Management Tool Selection
I would like to formally acknowledge the support Steve Jeffes provided to the Readers Digest during our Campaign Management Tool Selection project. Steve’s experience with Campaign Management Tools was a key factor in identifying the proper solution for the Digest.
Steve made immediate contributions to the project by re-shaping our Request for Information & Demonstration (RFID), as well as researching the potential Vendors for distribution. His objective opinions during the Pleasantville vendor demonstrations added the extra level of confidence & expertise that our Business Sponsors relied upon. He made numerous contributions to presentations given to many levels of US, International, and Corporate Management
In short, Steve was the primary reason your company was selected for the project, and his contributions were key to the success. On behalf of The Readers Digest Association I would like to thank Steve for the contributions and dedication to the success of the Campaign Management Tool Selection project.
